By: Resonate

Resonate Recognized with Fourth Consecutive Year on Inc. 5000
August 13, 2015

Leading data and technology platform sees more than 200% growth in analytics business, and expects trend to accelerate as company heads…

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Fantasy Sports: $1B Valuations for the Next Big Media Audience
August 7, 2015

Recent media reports have heralded the rise of the next arena of investment for big media companies: Fantasy sports. Media behemoths…

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One Party, Divided by its Candidates
August 6, 2015

Heading into tonight’s first Republican primary debate, all eyes are on the highest polling candidates in the race – Jeb Bush,…

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2016 New Car Models: At the Intersection of Popular and Unique
July 28, 2015

With auto manufacturers soon set to roll out their 2016 model launches, we thought it was the opportune time to look…

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Marketing Personalization: Start with the Tools, Finish with the Message
July 27, 2015

Recently the Wall Street Journal reported on how department store brands Saks Fifth Avenue and Lord & Taylor have adopted sophisticated…

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The Internet Of Things: Big Upside For Brands, Tons Of Risk
July 20, 2015

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. The…

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Profile of a Smartwatch Owner
July 20, 2015

The Smartwatch is the newest screen to capture the world’s attention. But who has actually ponied up the money to acquire…

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Tech Influencers are Sick. No, really.
July 17, 2015

They are far more likely to suffer from many major maladies than the population at large. Your favorite tech advisor is…

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Summer Travel Trend: Price-Conscious Vacationers, but Only to a Point
July 10, 2015

Every year, the summer travel season brings out a plethora of media stories about the hottest travel destinations and trends for…

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Marketing July 4th: Independence Day is All About Community
July 2, 2015

Every year about this time we begin to see lists of the “top American Brands” based on emotional engagement strength for…

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