The Real Truth About Energy Drinkers
Who do you picture when you think about someone who consumes energy drinks? Stressed-out college students? Gamers who want to stay up all night? It’s neither one. Resonate’s insights on […]
About Chip Crane
This author has yet to write their bio.Meanwhile lets just say that we are proud Chip Crane contributed a whooping 5 entries.
Entries by Chip Crane
Get to Know 37M Organic Food Shoppers
June 16, 2019 in Blog Page, Brand, Consumer Insights, Data /by Chip CraneDo you really know who your best consumer segments are? We do! Imagine having incredibly deep insights on who’s purchasing your products in various channels and why. This is what […]
March Madness Snackers: The Why Behind Their Consumer Purchases
April 24, 2019 in Blog Page, Consumer Insights /by Chip CraneAs an LSU student during the Shaq days, I have a great fondness for March Madness. A full month of excitement, friendly competition among friends and no shortage of games […]
Add Life to Your Static Customer Data
January 30, 2019 in Blog Page, Consumer Insights /by Chip CranePurchase segments from IRI, Kantar and others have been around for years, but their face value isn’t helpful unless you are using them in your digital campaigns. Resonate is making […]
[Infographic] Get to Know 28.4M Energy Drinkers
November 14, 2018 in Blog Page, Brand, Consumer Insights /by Chip CraneDid you know that 28.4 million people reached for energy drinks in the last month alone? They’re not all teens and gamers as you would imagine. View the infographic below […]