This author has yet to write their bio.Meanwhile lets just say that we are proud Steve Touhill contributed a whooping 7 entries.
By Steve Touhill, General Manager, Insurance Vertical, at Resonate In today’s uber-competitive insurance game, competitive conquesting is an essential component of driving top line growth. And in 2019, there are […]
By Steve Touhill, General Manager, Insurance Vertical, at Resonate In 2019, an estimated 28.3 million customers across four major insurers—GEICO, Progressive, State Farm and Allstate—are planning to switch insurance companies. […]
GEICO, Progressive, State Farm and Allstate have become household names with consumers, thanks to their robust ad budgets, recognizable mascots and catchy jingles. So, how does a modern insurance marketing […]
Did you know that 24 million people plan to find a new investment firm in the next year? They want an investment advisor who communicates clearly and understands their needs […]
Turbulent markets, global political shifts, the growth of robo-investing and rising customer expectations have brought a new level of customer churn to wealth management marketers. Resonate’s most updated insights reveal […]
With thick layers of regulatory scrutiny, a limited selection of communication channels and a dearth of data to make informed decisions, the stakes for executing the wrong tobacco product marketing […]
How did we survive before Fitbit, Alexa and Nest? In just a few short years, connected devices and smart home products have moved from pipe dream to mainstream. It’s an […]