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Posts in “Consumer Insights”
February 3, 2021
The Personal Values of Future Pet Parents in the Pet Adoption Boom
February 2, 2021
Big Game, Bigger Ad Spend: 3 Audience Insights for Advertisers
February 1, 2021
Who Are the Baby Boomer Online Shoppers Driving Up E-Commerce?
January 25, 2021
Specificity Drives Authenticity: Highlights from Alma’s Multicultural Webinar
January 21, 2021
Using Fresh Data to Navigate Rising Demand for Corporate Civic Responsibility
January 15, 2021
[Infographic] How Granular Hispanic Segmentation Won this Agency’s Pitch
January 13, 2021
How Americans’ Values Have Changed Amid Incendiary Politics
January 8, 2021
How Lululemon Must Reflect on Their Marketing Strategy for Mirror
December 17, 2020
Learn How Real-Time Voter Intelligence Won the Persuadables in NE-2
December 10, 2020
Featured in AW360: How the Latest Consumer Attitudes Will Shape the Season for Retail and Travel Brands
December 9, 2020
Why Etsy’s Holiday Ads are a Win with Consumers
December 8, 2020
Featured in Total Retail: Real-Time Data Will Make or Break Brick-and-Mortar Businesses
November 23, 2020
Infographic: Holiday Shopping 2020 Preview
November 13, 2020
How “Hey, Let’s Try to Predict the Election” Turned Into Pollster-Beating Results
November 13, 2020
Fore! Looking at ESPN v. CBS Masters Viewers in 2020
November 9, 2020
Jingle Shelves: How Can CPG Holiday Brands Connect with Consumers this Holiday Season?
November 5, 2020
Facebook in the Face of Section 230: Where Consumers Stand
November 4, 2020
What I Learned From Talking to Casual Dining Leaders
October 19, 2020
Just Released: Target Undecided Voters During These Critical Final Weeks
October 7, 2020
Male versus Female Grocery Shoppers: What Do They Value?
September 28, 2020
Consumers are Showing Signs of Cautious Optimism
September 28, 2020
Socially Distant Santa? Here’s Your Holiday Shopping 2020 Preview
September 24, 2020
Accelerate Ad Revenue with Actionable AI-Driven Audience Insights
September 17, 2020
Marketing to Auto Policyholders in a New Normal
September 14, 2020
5 Questions to Ask Yourself Before Your Next Segmentation Project
September 10, 2020
Tracking the Pulse of Today’s Consumer Across Verticals
September 8, 2020
Readiness, Retail and the Return to Back-to-School During a Pandemic
August 27, 2020
DNC Lookback: Targeting and Messaging Two Pivotal Online Voter Segments
August 18, 2020
CPG Customers Have Endless Options. How Do You Stand Out?
August 17, 2020
We Asked Voters: Do You Trust Facebook Political Ads?
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