• Tag: Millennials

Prime Fall Event | Rich Resonate Data

Amazon Prime Fall Deals may set the tone for holiday shopping – AI shows what shoppers will put in their carts

The Amazon Prime Fall Deal Event is upon us with 48 hours of deals for the 167M Americans who are Prime members. Last year, Amazon debuted this special Prime event […]

Resonate | Robinhood Retail Investors: A Deep Dive into the Wall Street Disruptors

Robinhood Retail Investors: A Deep Dive into the Wall Street Disruptors

Remember when Redditors and ‘Average Joe’ retail investors banded together to almost quadruple GameStop’s stock price, sending Wall Street bros betting against the struggling video game retailer into a tizzy? […]

Infographic: Differences in Millennial Restaurant Preferences

Millennials continue to be the hottest group for marketers and agencies to go after. But unless you understand what they value – as individuals – your message might not be […]

Infographic: Millennial Auto Preferences

Regardless of the business you are in, it is critical to know what Millennials value – as individuals – versus targeting them as one broad group based on their generational […]

Millennial Travel Habits Infographic

It’s a big world out there and Millennials are eager to see it all. Wanderlust is strong with this generation as travel is an important personal motivation and they are […]

Infographic: Millennial Retail Preference Differences

We all know that Millennials love to shop and they are estimated to spend $200 billion this year, alone. But you’d be surprised by some of their Retail habits when […]

Infographic: Millennial Product Preference Differences

We know the purchasing power of Millennials right? But, can you identify the differences between what a 34 year old male versus a 23 year old values in the products they […]

Infographic: Surprising Millennial Media Consumption Habits

You’ve heard it all before: Millennials consume all media on their mobile devices, they’re too self-involved to watch the news and they don’t read anything that’s printed anymore so forget […]

It’s Time to Look Beyond Demographics When Targeting Millennials

Marketers who have based their messaging strategies on demographic data alone are wasting millions of dollars trying to reach Millennials like my friend Arnold and me. Today most marketers treat […]

Unconventional Times Call for Unconventional Intelligence: Voter Insights on Millennials

So far, the 2016 campaign season has been like no other in history. The word “unconventional” is actually a polite understatement. And there are undoubtedly more unexpected developments to come. […]