Why “The Party of Parents” Discussion Highlights the Need for Great Voter Data.
In the days following Virginia Governor Elect Youngkin’s upset, both national parties raced to claim the title of “the party of parents”. While CRT and the curriculum debate was gaining […]
3 Critical Voter Segments in the California Gubernatorial Recall Election
The last time there was a California Gubernatorial recall election, a Republican bodybuilder from Austria became governor. Is incumbent Gavin Newsom’s September recall election different from the 2003 recall that […]
How to Make Failing Vaccine Persuasion Campaigns Work
In President Biden’s first address to Congress, he painted a rosy picture of July 4th, depicting a nation where 70% of the population is fully vaccinated. Sadly, the fireworks only […]
Digital Issue Advertising in the Post-Trump Era
A Deep Dive into the Audiences of Post-Trump Issue Advertising Axios published a piece earlier this month breaking down the percentage of Facebook advocacy and political advertising spending by issue. […]
Comprehensive issue insights uncovered on gun control
Our proprietary voter research actively identifies niche audiences on both sides of the gun debate. Leveraging first-party voter survey data on gun issues, paired with survey respondents’ online behavior, we’re […]
American Sentiment on Issues in Biden’s First 100 Days Address
The Resonate Ignite Platform™ provides issue-specific voter sentiment data on proposals outlined in President Biden’s First 100 Days Address – here’s what it says In President Biden’s First 100 Days […]
Where High-Level Advocacy Engagers Stand on Energy and Climate Issues
Real-time, AI-driven voter intelligence reveal where the most engaged advocates in the U.S. stand on key energy and climate issues One of the most closely watched policy areas of 2021 […]
A Look at American Sentiment on Elements of Biden’s Infrastructure Plan
Real-time data reveal Americans’ infrastructure sentiment, key insights for public affairs campaigns President Biden’s infrastructure plan includes billions to modernize traditional infrastructures like roads and bridges, but it also allocates […]
How Vaccine Campaigns Can Reach Persuadable Americans
How to make the massive ad campaigns targeting vaccine-hesitant Americans effective and efficient The Biden administration is pouring millions into a national vaccine campaign. The “We Can Do This” campaign […]
Advocacy Playbook 2021: Insights on the Most Engaged Advocates in America
AI-driven voter intelligence reveals the profile of the most engaged advocates in the U.S. There’s no time nor money to waste on Americans who just aren’t engaged in issue advocacy. […]