Direct Match from Resonate Allows Brands to Understand and Act on the Motivations of Offline Customers in the Online World
Brands can now improve customer retention by using CRM data to understand what makes those customers take action and target them through online advertising campaigns RESTON, Va.— (BUSINESS WIRE) — […]
Resonate Reports 428% Growth in Brand Revenue as Advertisers Seek Deeper Emotional Connections with Consumers
Company’s continued growth spurred by marketer’s need to understand consumer motivations; Number of customers grows more than 500 percent RESTON, Va.— (BUSINESS WIRE) — Resonate, the only company that empowers […]
RESONATE PRODUCES CONSUMER ANALYTICS BASED ON PERSONAL VALUES, INSTEAD OF DEMOGRAPHICS
By Omar Akhtar, The Hub Why do people buy the things they do? Till now, most brands were only able to predict consumer buying habits based on demographic information such […]
The Launch of Resonate Analytics
By Andy Hunn, COO When we began our journey building Resonate in 2008, we were trying to answer one simple question: how can you understand people online based on their […]