In: Politics & Advocacy

Resonate Platform
Innovation in Advocacy Shares Resonate’s Superior Voter Behavior Modeling Methodology
August 18, 2017

Recently, Innovation in Advocacy, a regular publisher on blogging website Medium, shared their thoughts on Resonate’s unique voter behavior modeling capabilities….

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How to Solve for Miserable Match Rates, Weak Voter Models and Ineffective Blanket Messaging
August 9, 2017

The 2008 election fundamentally changed political campaigning by revolutionizing the use of digital. Since then, political digital ad spend has grown…

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brand Politics
Profits and Politics: A Resonate Analysis of Brands Going Political
July 20, 2017

A recent survey was released that found 57% of global consumers buy or boycott products because of a brand’s stance on…

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Resonate Interviewed by Campaigns & Elections on Data, Analytics and the Future of Political Campaigning
July 12, 2017

Resonate’s Gary Sherwood appeared on Campaigns & Elections’ Campaign Insider series to discuss the lessons learned from the 2016 elections and the…

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A Resonate Analysis of the Election’s Most Impactful Scandal
May 25, 2017

History will show the final two months of the 2016 presidential election changed the course of American politics. An election that…

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Battle in the Bellwether – Resonate Breaks Down the GA-06 Special Election
May 11, 2017

To say the gloves are off in Georgia’s 6th Congressional District is an understatement. This thing was bareknuckle from the start….

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Resonate Speaking at the Pollie Awards & Conference
March 10, 2017

Gary Sherwood to speak on the Rise of Data in the Campaign Business on March 15th, 2017 Resonate, a leading proprietary…

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Alternative Facts: What the Data Says
January 24, 2017

Around 4:30 in the afternoon on Saturday, the Trump White House officially introduced the world to “alternative facts” by claiming that…

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What Big Data Says About the Inaugural Crowd
January 20, 2017

I live about a half mile from the White House, and obviously I’ve noticed throngs of visitors in town for the…

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Using Data to Win Foreign Policy Campaigns
December 13, 2016

Whether businesses, industry organizations, or foreign policy groups approve of the hard line national security agenda promised by President-elect Trump or…

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