Resonate

Voter Targeting After Redistricting

The Resonate Ignite Platform is a voter intelligence solution uniquely capable of benchmarking new districts vs. old, providing unrivaled competitive analysis and targeting schemes.

  • 14,000+ real-time, proprietary, values-driven insights on 230 million individual U.S. voters.
  • Fast answers, deep understanding of any voting audience down to the congressional district level.
  • Our AI models provide real-time analysis, removing the need for cost or time intensive surveying or polling.
  • More precise voter targeting at scale across programmatic, social, CTV, web personalization, email and more.
  • Onboard your first-party data to enrich your understanding of your constituents.

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Hyper-Relevant Insights Specific to Your Cause

Political Organizations

Political Organizations

Resonate's unique survey-based, AI-driven insights transform how political campaigns identify, analyze, target, and communicate with voters individually at scale.
Advocacy Groups

Advocacy Groups

Predictive, real-time analytics immediately identify and target people who care about your issue beyond your traditional list of supporters.
Associations

Associations

Deep and actionable insights help you identify, target and sway key influencers who are engaged with a specific cause or issue.

A Proprietary, End-to-End, Data-Driven Solution for Campaigns & Causes

Our voter intelligence solution enables you to build, model, analyze, validate and activate an audience across all digital screens in real-time. Our highly experienced customer service team understands the unique needs of political and advocacy advertisers and will help you rapidly deploy digital campaigns targeted to the voters you need to win.

Politics & Advocacy Targeting Overview Video
United States Redistricting Case Study

Real-Time Data is Critical as Redistricting Lines Change

Nationwide redistricting and new political borders will have major electoral consequences, with both Republicans and Democrats gaining ground in key areas. The voter file won’t reflect these newly drawn lines. Resonate’s AI-driven voter behavioral models will.

Read the Case Study

Use AI-Driven Voter Data to Compare New Districts & Old

In this on-demand webinar, Resonate’s political experts Matt Crush and Rose Elam share the AI-driven voter intelligence solution that makes it possible to compare new districts vs. old, and dive into key changes in voter behaviors, personas, demographics, and more.

Watch the Webinar
How to reach Americans mis-listed in the voter file

How to Reach Americans Mis-listed in the Voter File

The 2008 Obama campaign created an arms race for the most accurate and sophisticated voter models on the market, and in the process exposed major challenges associated with voter files that modern campaigns are still grappling with today, whether they know it or not…

Read the Blog
Voter File White Paper

Locating & Winning the Politically Invisible Voter

Overcome the obstacles associated with the voter file. We provide true 1:1 analysis and targeting, reduce wasted spend, and help ensure real, emotional connections with each individual voter.

Download the Report
More Effective Multicultural Insights: Accelerate Your Segmentation Through Cultural Nuances and Sensitivities

Win the Support of Multicultural Voters

With party factions evolving, it is more important than ever to use real-time data to connect with the human behind the ballot. Understanding multicultural segmentation can be the difference between winning or losing.

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Using Thousands of Individual Voter-Level, First-Party Resonate Attributes, Including:

Politician speaking

Positions on Hot Topics & Issues

COVID (mandates, vaccines, etc.)
Abortion
Healthcare & Drug Costs
Critical Race Theory
2nd Amendment vs Gun Control
Cancel Culture/Wokeness
Voting Rights & Election Fraud
Climate Change & Energy
LGBTQ+ Rights vs Traditional Marriage
Disinformation & The Mainstream Media
Trophy

Values & Motivations

Security in Nation and Sense of Community
Acceptance of Those who are Different
Maintain Traditions
Obey Law and Obligations
Trust from Others
God/Faith
Environmental Conservation
Everyone Treated Equality
Desire to Exhibit Creativity and Express Individuality
Capital

2022 Intent & Prior Behavior

Defector Republicans
Trump & Allies Base
AOC Liberals vs Biden Moderates
Voted in 2020 to Give Control of Congress to Democratic and/or Resist Trump
Single Issue Voters
Apathetic Americans

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