In: research

Iphone users vs Galaxy 8 users
The Buzz and the Buyers: iPhone X vs. Galaxy Note 8
November 2, 2017

Resonate’s Senior Analytics Manager, Kevin Shea, takes a look at the data behind the highly anticipated iPhone X release to see…

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Report Highlight: GigaOm Research on Customer Targeting
February 26, 2015

In the recent report “Customer Targeting: Beyond Demographics and ‘Likes’,” GigaOm Research analyst Paul Sweeting evaluates several obstacles that marketers face…

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Survey Says: What Does the American Dream Mean to You?
June 18, 2014

By Lauren Kreisberg, Director of Research Applications For many people, the American Dream is the ability for their children to do…

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Why Consumers Become Customers
May 6, 2014

By Siobhan Miller, Director of Product Management, Marketing Analytics Embrace the “Why” If you’ve spent any significant time around preschoolers, you’ll…

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Resonate Offers New Marketer Software Package
April 15, 2014

By Steve McClellan, Mediapost Analytics and media company Resonate has upgraded its software package for marketers with a suite of enhanced…

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Resonate’s Prediction on Growing ACA Support Confirmed
April 7, 2014

By Michael Horn, Vice President of Research Starting last month, Resonate began presenting new research suggesting that public support for ACA/Obamacare was…

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Survey Says: The Value of Data Clean-Up
March 21, 2014

By Lauren Kreisberg, Research Director Ah, spring cleaning! Every once in a while it’s nice to conduct a grand cleanout –…

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Who Says Pirates Don’t Have Values?
September 19, 2013

In anticipation of International Talk Like a Pirate Day, Resonate conducted a special wave of research (“13rrrrr”) to identify the values of these kings…

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