In: Resonate

Resonate Named “Cool Vendor” in Data-Driven Marketing by Gartner
May 22, 2014

Recognized for being innovative, intriguing and impactful Reston, VA, May 22, 2014 – Resonate, the only company that empowers marketers to…

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Video: Do Candidates Matter?
May 21, 2014

The Hill recaps the expert panel discussion on the new era of issue-based voting, showcasing Resonate’s groundbreaking data.

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A Deeper Look at Health Exchange Engagement
May 20, 2014

By Jesse Contario, Client Strategy & Insights Manager With the Affordable Care Act’s open enrollment in the rear view mirror, let’s…

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Dell Launches Founders Club 50, Identifies “50 Technology Start-Ups to Watch”
May 16, 2014

Original release appeared on Date : 5/15/2014 Round Rock, Texas Dell effort aims to accelerate start-up growth begins with the…

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Forget about Mommy: Determining What Motivates Women
April 25, 2014

By Lauren Kreisberg, Research Director (article originally published on Mediapost) It’s the time of the year when marketers’ thoughts turn to Mom and…

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Survey Says: The Gut Dictates the Vote
April 23, 2014

By Lauren Kreisberg, Research Director We here at Resonate use our research data to understand the many roles people play in…

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Contextual Marketing and the “Always Addressable Customer”
April 16, 2014

By Siobhan Miller, Director of Product Management, Marketing Analytics In the past two weeks, I’ve been eagerly awaiting a rather small…

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Resonate Offers New Marketer Software Package
April 15, 2014

By Steve McClellan, Mediapost Analytics and media company Resonate has upgraded its software package for marketers with a suite of enhanced…

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Resonate Adds Audience Building and Market Positioning to Analytics Platform, Empowering CMOs and Brand Managers to Match Messaging, Products and Services with Consumer Motivations
April 10, 2014

Direct access to the nation’s largest research and analytics platform goes beyond segmentation and opens the door to true personalization. April…

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Backstage on the 2014 Voter Motivation Landscape
April 8, 2014

By Andy Hunn, Chief Operating Officer Today, Resonate announced the release of its 2014 Voter Motivation Landscape study conducted from our…

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