New Resonate AI-Powered Insurance Data Solution Offers Greater Insight into Customer Preferences for More Efficient, Effective Acquisition, Upselling and Retention
AI-Powered Consumer Data & Intelligence Firm’s Unique, ‘Whole Human’ Insurance Data Set Provides Insights into Purchase Intent, Behaviors, and Values Connected to 230M Consumer Profiles Resonate, the leading provider of […]
Reveal the Human Element of Consumers to Accelerate Growth in 2023
Going beyond demographics to get to the core of US consumer sentiment is the key to success in 2023. If your marketing team collects only surface-level data – gender, HHI, […]
Resonate ‘State of the Consumer 2023’ Reveals Large Segment of Consumers Permanently Anxious about Health, Economy
RESTON, Va., Feb. 01, 2023 (GLOBE NEWSWIRE) — Resonate, the leading provider of AI-driven consumer data and intelligence, is sharing its first-of-its-kind look at how Americans will approach everything from what […]
New Banking Data Solution Offers Deeper Customer Understanding, More Efficient Acquisition and Retention
RESTON, Va., Jan. 12, 2023 (GLOBE NEWSWIRE) — Resonate, the leading provider of AI-powered consumer data and intelligence, has launched the Resonate Banking solution with 248 data attributes on the intent, […]
The Housing Market is Cooling Down—Time to Meet the New Home Buyer.
Over 25% of homes on the market right now have cut their price in June, Altos Research found. This is in stark contrast to how prices have been climbing over the […]
Looking Back to Look Ahead: The Top Media Insights of 2021
When it comes to media strategy, we like to move fast and break things, making it fairly easy to fall behind on what really matters to our audiences. But in 2021, industry professionals like you didn’t just […]
Is Your Data Legit? Here Are 5 Ways To Know For Sure
Third-party data is kind of like a C-list celebrity; it doesn’t have the best reputation. Publishers still need it to bulk up audience targeting efforts or for demo requirements. So […]
Have a Plan for Adding New Services? We’ve Got One For You
There’s been a steady drumbeat of technology IPOs this year, with staggering valuations of software stocks. Recent IPOs are up an average of 28% in the last month alone versus […]
Bad to the Bone – How Good Surveys Produce Bad Data
Imagine doing an online survey to get a better handle of your target audience and throwing out 20% of the responses. Crazy? Well actually if you’re not throwing out about […]
Unlocking the Elusive Consumer WHY
A look at how marketers can move beyond basic demographics and behavioral data to explore the human elements of their customers & prospects and create superior brand experiences. Do you […]