Know your next-best customer before they buy

Acquire the customers about to buy. Keep the ones about to leave. Grow the ones ready to spend more. Resonate shows you who they are, what drives them, and what they’ll do next, so you can act before your competitors do.

Your blueprint to acquire, keep, and grow

Demographics and purchase history only show what customers already did, which is why acquisition costs keep climbing and churn shows up too late. The blueprint starts with predictive consumer intelligence, the ability to know every consumer as an individual and predict what they'll do next. Score the full US online adult population against your best customers. See who is about to buy, who is about to leave, and who is ready to spend more. Then act on it in the channels you already run.

  • Precision that predicts
    Values, motivations, and preferences that predict what a customer will do next, not just what they've already done.
  • Speed from insight to action
    Predict your next-best customer or who will churn next, and activate immediately.
  • Recency, not the rearview mirror
    An individual-level view of each customer that updates as values and behavior shift, not a static snapshot.
  • Segmentation that sets priorities
    See which groups within your audience are most likely to convert and why, so budget goes to the right people before you spend.

Predict who will buy next or who will leave

Resonate scores the full US online adult population against your existing customer base to show you who your next-best customers are, and which current customers are likely to leave. Models arrive in days, not months, and connect directly to the campaign platforms you already use.

Turn any audience into personas you can act on

Classify every customer into a custom segment so the same personas guide strategy, creative, and media, and you know where budget goes first.

Test ideas on your next-best customers first

Resonate Digital Twins predict what any consumer will think, feel, or do next. Check offers, pricing, messaging, and concepts before spend commits, explore a new market, or reach segments a panel can’t recruit. Every answer comes back as an audience you can target, so what you learn becomes who you reach.

Resonate helps every brand team grow

  • Acquisition
  • Loyalty & Retention
  • Personalization & Ecommerce
  • Consumer Insights & Research
  • Paid Media & Ads
  • Data & Advanced Analytics
  • Acquire the ones about to buy
    • 01See individual-level intent signals before prospects raise their hand
    • 02Score the full US online adult population against your best customers
    • 03Push best-fit audiences to any DSP, social platform, or CTV channel
    • 04Lower acquisition costs by spending only on the people likely to convert
  • Keep the ones about to leave
    • 01Surface churn risk before it shows up in your data
    • 02Understand why at-risk customers are drifting
    • 03Intervene early with retention and loyalty offers
    • 04Keep segments current as values and behavior shift
  • Grow the ones that'll spend more
    • 01Find customers ready for upsell and cross-sell
    • 02Personalize from the first visit, for known and unknown visitors
    • 03Classify every CRM record into a predictive segment
    • 04Tailor offers to what each customer cares about right now

The brands using Resonate are seeing results that compound

  • 400%
    Category growth for beverage brand Waterloo
  • 30%
    Improvement in email open rates for major entertainment brand
  • 20%
    Increase in conversion for leading financial services firm
  • Waterloo

When only one team owns the data, the value is capped. When you have sales, marketing, branding, and product all pulling from the same data foundation, the compounding effects are significant and everybody's on the same page.

Rachel Peterson, Director of Ad Operations, WeatherBug

Your next best customer is already out there. Let's find them.