Resonate gives us the confidence to rely on it for guiding internal teams, driving media strategy and investment, and serving our clients. That confidence is key.
Dr. Amina Asim, Vice President and Director of Audience Intelligence, RPA
A marketing OS that drives growth holding companies can't match
Compete on outcomes instead of hours. Win more pitches, run better campaigns, and deliver value competitors can’t match with predictive consumer intelligence, the ability to know every consumer as an individual and predict what they’ll do next.
What is a marketing operating system?
Body: Eroding margins. Holding companies with data products and scale. Every client dollar scrutinized. A marketing operating system is how independent agencies move from selling services to owning intelligence. It's one foundation that connects consumer intelligence, audience understanding, and campaign execution through activation. Every campaign runs on the same source of consumer truth, so every capability compounds. The agencies building one now are the ones clients won't leave.
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Intelligence that never falls behindIndividual-level consumer truth, continuously updated. Not demographic approximations or last quarter's purchases.
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Understanding that predicts what's nextKnow who your clients' best-fit customers are, why they act, and what they'll do next.
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Action in minutes, not weeksGo from brief to audience-ready in minutes and activate on any platform with no rebuilding or handoffs.
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Integration that compoundsOne source of truth unifies the system, so every capability works together to deliver results.
Deep understanding and instant action with Resonate Ignition
Resonate Ignition brings together two complementary platforms built for how agencies work. The Resonate Ignite Platform gives every team the why behind consumer behavior, with client-ready insights and audiences in minutes. Resonate Cortex, an agentic marketing platform, turns a brief and client first-party data into best-fit audiences pushed to any channel in one click. Win more pitches, protect margins, and build new revenue on one source of consumer truth.
Fuel your consumer data layer with predictive signals
Integrate up to 12K+ individual-level attributes spanning 250M consumer profiles directly into your consumer data layer. Sharpen modeling, targeting, personalization, and every AI output across your clients. Then package the intelligence as your own recurring data products.
Not just the intelligence. The execution, too.
When your team needs capacity or your client needs results fast, Resonate's managed service team steps in. We run end-to-end campaigns built on the same predictive consumer intelligence that powers your operating system, with dedicated support from strategy through reporting. Keep the intelligence. Offload the execution.
Resonate helps agencies build solutions that drive revenue
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Agentic
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Consumer Data Layer
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Identity Graph & 1PD Matching
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Orchestration Platform
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Agency Marketplace
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White Glove Service
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Agency Operating System
- Transformative revenue solutions for agencies focused on AI-powered solutions for insights, first-party data, activation, and measurement.
- End-to-end, AI-powered workflows
- Fully integrated into agency operations
- Revenue and usage incentives
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Consumer Data Layer
- Identity and data linked in the Agency Cloud, unifying client first-party data, agency data, and Resonate proprietary attributes.
- 250M consumer profiles
- Turnkey deployment with Agency Cloud
- New products and services
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Agency Data Marketplace
- Your agency creates a marketplace for standard and bespoke audiences based on AI-powered data and first-party insights to drive marketing ROAS.
- Existing standard taxonomy of unique segments
- Industry-standard delivery/usage options
- Bespoke models for client-specific needs
We’ve predicted multiple elections and continuously drive impactful results:
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4X
Category growth for Waterloo by predicting which consumers are willing to try new sparkling water brands and flavors
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58%
Lower cost per acquisition for a golf client leveraging predictive consumer intelligence to find their next-best customer
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23%
Decrease in Meta CPA for largest client when switching from Meta to Resonate audiences
