Resources for Media & Entertainment
Stay ahead of the transformation in today’s complex media environment. Resonate provides the most updated insights across several industries so you can optimize ad revenue and grow subscribers.
Build a diverse, nuanced Hispanic strategy through human-level understanding.
With more people staying home, how are over-the-top (OTT) media services responding?
This top newspaper’s ad biz is surviving – and thriving – by offering their advertisers granular insights on their audience.
We’ve heard on the news night after night that the coronavirus pandemic has unequally affected communities of color. But, what do the numbers tell us?
Access deep, granular insights to get ahead of the rapidly transforming media landscape.
Uncover breaking insights that will help you plan for the unprecedented weeks and months ahead.
Download our Wave 6 report on consumer and voter sentiment during a time of unrest
Community-oriented values are rising in importance during the pandemic.
Develop actionable strategies to gain more influence and connect more effectively with consumers.
Consumer sentiment is evolving rapidly. You need to know where your customer’s head is now.
You’ll learn how Resonate ensures accuracy and precision in it’s National Consumer Study.
Gain a better understanding of the personal values and motivations that drive consumer decisions.
How AI and machine learning reveal the motivations behind human decisions.
Stale insights and out-of-date assumptions happen when segmentation isn’t done properly.
Learn about research solutions that will power your approach to content, creative, offers, product development and messaging.
Learn how quality third-party data fills in the gaps of your consumer understanding.
Learn how to expand your typing tool capabilities at scale.
Develop actionable strategies to gain more influence and connect more effectively with consumers.