Watch this webinar on demand to dive into deep multicultural data and real-world examples on how to reach today’s diverse consumers authentically.

Learn how to future-proof your customer experience by harnessing the power of AI-powered data.

Watch this on-demand Adweek webinar for an inside look at how Part & Sum’s partnership with Resonate accelerated the campaign’s speed-to-insight.

Watch Ericka Podesta McCoy, Resonate CMO share what you should look for when enriching your data to create a better understanding of your customers at the individual level.

Dan Scantlebury, Resonate Head of Data Science shows how AI and ML opens new opportunities to access rich, privacy-safe data that speeds your time to market, helps identify niche audiences and ultimately leads to pervasive customer relationships.

A panel of health & wellness leaders discuss how data helps them overcome challenges to understanding, targeting and engaging niche consumer audiences while driving growth through the customer lifecycle.

Watch this Adweek webinar on-demand to discover the secret to creating successful campaigns that help maintain and grow your client roster.

Experienced data-driven experts, Scott Allen, Senior VP of Truist and Ericka Podesta McCoy, Resonate CMO discuss how to leverage data to gain a holistic understanding of consumers.

Hear Ericka Podesta McCoy, CMO at Resonate, share the findings of the hot-off-the-press 2023 State of the Consumer report and give you valuable insights into how US consumers are responding to the world today.

Watch Jonathan Ricard, Chief Strategy Officer at Resonate, explore how to quickly and easily engage consumers to ignite scalable personalization that drives revenue.

Watch Resonate CMO Ericka Podesta McCoy and Sara Owens of Media Matters discuss a variety of real live use cases on how agencies can get that competitive edge by building an insights practice to power data-driven strategies.

Watch Resonate CMO Ericka Podesta McCoy as she reveals how to leverage first-party data to drive impact for acquisition, retention and upsell strategies.

Earlier this year, we unveiled our 2022 Voter Landscape to help you effectively target and reach key voter segments ahead of the primaries. A lot happened since then, and you’ll need to know how these segments have or haven’t changed to reflect how they have reacted to recent world events

​​The collective economic mood is dreary. With inflation, war, supply chain disruptions, and the likelihood of recession looming over us, many retailers and consumers alike are overwhelmed with uncertainty.

Watch Forrester VP and Principal Analyst, Brendan Witcher and Resonate CMO, Ericka McCoy dive deep into why consumers actually choose the brands they do business with.

As the rush to innovate legacy finance continues, fintech companies like MoneyLion are leading the way in innovative financial products and marketing that meet the needs of today’s tech-savvy, empowered consumers.

Media bubbles make it difficult for messages to reach people and result in private channels used by partisan publishers who place extreme demands on voters, while also shielding them from the opposition.

Learn how to anchor your agency into each client as an indispensable strategic partner using the consumer insights required to power today’s data-driven marketing.

In today’s digitally driven, choice-saturated world, demographics-based marketing isn’t enough to create genuine connections that will drive consumers to choose one brand over the millions of options just clicks away.

Campaigns nationwide are staring down the reality of major electoral shifts due to nationwide redistricting and you need to stay current on who your voters are today — and tomorrow.

Are you connecting with your highest-value customers? Do you know which of your competitors’ customers have one eye towards the next ATM?

Discover a HIPAA-compliant understanding to upgrade your consumer insights, segmentation, and targeting needs.

Changes in Consumer values, habits, and attention have transformed how marketers reach and engage those consumers, and agencies must help clients see the future (aka Metaverse).

In times of unpredictability, the freshest and deepest consumer data – in real-time and at scale – is the difference between success and failure.

Learn why multicultural understanding requires constant learning.

How to connect with a disrupted retail consumer on a level that goes deeper than loyalty programs and curbside pick-up.

Learn how you can maintain personalization and effective marketing in a privacy-focused world.

How insights-driven companies are ditching traditional segmentation in favor of personalization based on deep customer knowledge.

What media companies need to know about engaging consumers as a global crisis evolves.

Learn how quality third-party data fills in the gaps of your consumer understanding.