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How to Build a First-Party Data Growth Strategy
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Boost customer acquisition — while retaining loyal customers

Supercharge customer acquisition and your team’s ability to retain long-term, loyal customers with Resonate’s expertise and insightful AI-powered data.

Ignite customer acquisition
and loyalty

Uplevel your first-party data and expand your audience. Resonate’s revolutionary AI-powered insights move your business beyond traditional methods of customer acquisition and retention.

  • Leverage AI-powered insights
    Incorporate our insights to create captivating marketing — at scale
  • Understand adoption barriers
    Solve consumer hesitations with fresh, human-level attributes
  • Amplify first-party data
    Boost customer acquisition and loyalty with predictive insights
  • Retain customers long-term
    Transform your research with detailed looks into past and current customers
  • Improve personalization
    Amplify your ability to design offers, messaging and creative that resonates
  • Drive continued growth
    Improve your reach and retention with expert-level support from the Resonate team

Insights that matter to people — and your success

  • Consumer Insights
  • Brand Personas
  • Creative & Messaging
  • Campaign Tactics
  • Media Execution
  • Measurement & Validation
  • Understand consumers
    • 01Uncover personal values, motivations and psychological drivers that consumers consider and prioritize.
    • 02See consumer preferences and behaviors across industries related to pricing, convenience, quality and more.
    • 03Review past purchases and future intent across categories to identify when consumers will buy or switch.
    • 04Meet consumers with diverse demographics where they’re at in an omnichannel media environment.
  • Encourage engagement
    • 01Craft meaningful content that resonates with consumer values and motivations, activating their psychological drivers.
    • 02Address the details that consumers care about with insights into preferences and product features.
    • 03Understand what consumers have liked or disliked across past purchases to highlight your differentiators.
    • 04Align with diverse consumers across all channels with data-informed content throughout the entire lifecycle.
  • Catalyze results
    • 01Support the environmental, charitable and social causes that matter to consumers to bolster affinity and loyalty.
    • 02Convey your level of expertise by digging into industry-specific consumer preferences and behaviors.
    • 03Offer an effective alternative to competitor solutions that piques consumer interest and encourages switching.
    • 04Increase conversion by making it easy for all consumers to align with your business across all channels.

Break down barriers

Better comprehend potential barriers to adoption, and ultimately overcome them with an unparalleled understanding of the human behind a demographic. After conversion, proactively mitigate factors that may entice your customers to switch.

Foster authentic relationships

Create an experience for consumers where their wants and needs feel seen and accounted for. Customize your products or services to meet consumers where they’re at and retain current customers while ensuring revenue — for the long run.

Understand the market

Gain unparalleled visibility into critical attributes and perspectives to steer smart, impactful customer acquisition efforts. From broader macroeconomic factors to the current state of the market, Resonate’s AI-powered data ensures success.

Expand customer acquisitions and loyalty through AI-powered insights

  • 30B
    Deterministic attributes to help your business gain new customers
  • 2K
    Categories that decipher future purchases and switching intent
  • 230M
    Extensive profiles to better align with customers and improve loyalty

Ignite customer acquisition and loyalty

Resonate’s solutions for acquisition and loyalty efforts

It’s time to ignite your growth

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