In: consumer motivations

2017 Holiday Shopper Header
Unwrapping the 2017 Holiday Shopper
November 21, 2017

Black Friday weekend is upon us, and with it, hordes of holiday shoppers. But who are they and what motivates their…

Read More
Financial Stability, Health & Fitness, and Affluence are Top Motivations for 22.3M Business Travelers
October 1, 2014

Ritz-Carlton, Four Seasons, and W Hotels lead in preferred business travel accommodations October 01, 2014 08:00 AM Eastern Daylight Time NEW…

Read More
[Infographic] 3 Things the Travel Industry Needs to Know about Their Business Clientele
September 30, 2014

Traveling for work is a large part of many people’s jobs. And the experience alone can range from completely enjoyable to…

Read More
[INFOGRAPHIC] Family vs. Friends: The Battle for Summer Travel
July 1, 2014

Whether you’re a parent looking to fill your kid’s summer break or a young professional entering the calmer summer work season,…

Read More
Resonate Named “Cool Vendor” in Data-Driven Marketing by Gartner
May 22, 2014

Recognized for being innovative, intriguing and impactful Reston, VA, May 22, 2014 – Resonate, the only company that empowers marketers to…

Read More
Resonate Offers New Marketer Software Package
April 15, 2014

By Steve McClellan, Mediapost Analytics and media company Resonate has upgraded its software package for marketers with a suite of enhanced…

Read More
Breakfast Made Me Do It
March 26, 2014

They say not to sweat the small stuff. Yet, it’s in how we deal with the small stuff that speaks volumes…

Read More
Survey Says: The Value of Data Clean-Up
March 21, 2014

By Lauren Kreisberg, Research Director Ah, spring cleaning! Every once in a while it’s nice to conduct a grand cleanout –…

Read More
Behind the Scenes on Beauty Brands
February 26, 2014

“Nature gives you the face you have at twenty; it is up to you to merit the face you have at…

Read More
Direct Match from Resonate Allows Brands to Understand and Act on the Motivations of Offline Customers in the Online World
February 4, 2014

Brands can now improve customer retention by using CRM data to understand what makes those customers take action and target them…

Read More