The late-night television landscape is changing in a major way. With the news of Jimmy Kimmel Live! and The Late Show with Stephen Colbert ending their runs, networks and advertisers are facing a new reality. The absence of these two giants could create a major shake-up in the industry. Resonate’s latest data featured in this Newsweek article reveals the real story behind this shift: both hosts command deeply engaged, brand-loyal audiences whose viewership will now be up for grabs.
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