Blog
Bad to the Bone – How Good Surveys Produce Bad Data
June 20, 2018Imagine doing an online survey to get a better handle of your target audience and throwing out 20% of the responses….
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Customer Success is the New Customer Centricity – The 7 step Customer Success Strategy for Martech Companies
June 20, 2018It’s surprising that customer centricity is such a buzzword these days. How did we lose focus on customers so much that…
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The Evolution of Resonate: Understanding People Better, Helping Clients Succeed
June 11, 2018Every once in a while, you have time to reflect. I was recently asked to describe Resonate’s evolution, and it’s simply…
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We tracked a dramatic shift in voter patterns in AZ-08. How secure is your district?
May 29, 2018In a nationally watched Arizona special election last month, a Democrat came close to victory in a district Republicans won by…
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Texas Too Close to Call? How Will Your Side Fare?
May 9, 2018A recent Quinnipiac poll found the 2018 Senate race in Texas “too close to call”, suggesting things may be a little…
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How Advertising and Subscriptions Win Together
May 9, 2018As subscription revenue growth across print and digital audiences has become the new norm in the media industry, publishers can no…
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Resonate Named As One of the Best Places to Work in Virginia For Fourth Year in a Row
May 7, 2018The Best Places to Work in Virginia is a survey and awards program dedicated to identifying and recognizing the area’s best…
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Resonate Strengthens Executive Bench with Three Key Hires
April 24, 2018Industry Veterans Fill Vital Positions to Drive New Growth for Advanced Consumer Intelligence Platform RESTON, V.A. – April 24, 2018 –…
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Understanding Voter Behavior in Pennsylvania – An Unpredictable Battleground
April 5, 2018Online media patterns emerging in Pennsylvania this cycle reinforce the state’s reputation as a fierce election battleground; a battleground Trump barely…
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Resonate Wins Reed Award for “Best Application of Artificial Intelligence or Machine Learning”
March 1, 2018At the annual Reed Awards in Charleston, South Carolina, Campaigns & Elections awarded Resonate the prestigious Reed Award for “Best Application…
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