How to Win the Battle for Hearts and Minds
Hyper-relevant data for the most precise online targeting and personalized messaging strategy
Our roots run deep. We’ve delivered targeted digital media for thousands of campaigns from Presidential races to local ballot initiatives. Resonate can help your campaign understand demographics, policy issues, prior voter behaviors, candidate support and the personal values and motivations that win the hearts and minds of voters. Our voter intelligence solution enables you to build, model, analyze, validate and activate an audience across all digital screens in real-time. Our highly experienced customer service team understands the unique needs of political and advocacy advertisers and will help you rapidly deploy digital campaigns targeted to the voters you need to win.
Hyper-relevant Insights Specific to Your Cause
Political Organizations
Resonate’s unique survey-based, AI-driven insights transform how political campaigns identify, analyze, target, and communicate with voters individually at scale.
Advocacy Groups
Predictive, real-time analytics immediately identify and target people who care about your issue beyond your traditional list of supporters.
Associations
Deep and actionable insights help you identify, target and sway key influencers who are engaged with a specific cause or issue.
Resonate Is Your One-stop-shop For:
Fast answers, deep understanding of any voting audience down to the CD level
Better segmentation for more impactful, personalized messaging
More precise voter targeting at scale across CTV, OTT, Pre-Roll, Display, Social
Using Thousands of Individual Voter-level, First-party Resonate Attributes, Including:
Positions on Hot Topics & Issues
COVID (mandates, vaccines, etc.)
Abortion
Healthcare & Drug Costs
Critical Race Theory
2nd Amendment vs Gun Control
Cancel Culture/Wokeness
Voting Rights & Election Fraud
Climate Change & Energy
LGBTQ+ Rights vs Traditional Marriage
Disinformation & The Mainstream Media
Values & Motivations
Security in Nation and Sense of Community
Acceptance of Those who are Different
Maintain Traditions
Obey Law and Obligations
Trust from Others
God/Faith
Environmental Conservation
Everyone Treated Equality
Desire to Exhibit Creativity and Express Individuality
2022 Intent & Prior Behavior
Defector Republicans
Trump & Allies Base
AOC Liberals vs Biden Moderates
Voted in 2020 to Give Control of Congress to Democratic and/or Resist Trump
Single Issue Voters
Apathetic Americans
A proprietary, end-to-end, data-driven solution for campaigns and causes
Resonate Helps Political and Advocacy Organizations Achieve Results
“Resonate stands alone in their ability to accurately identify, understand and target niche political influencers inside and outside of D.C. “
- MEC Global
Resources
Ready to Put Resonate to Work?
Join the list of associations and campaign and advocacy organizations who are using Resonate to make stronger connections that drive better results.
SEE IT IN ACTION