Winning in 2026 starts with Resonate
There are a lot of data vendors out there, but there’s only one that accurately predicted the results of the last three presidential elections, and that’s us: Resonate.
We’re constantly pushing ourselves—and our data—to be better and do more. Over our 17 years of existence, we’ve continuously updated and innovated our AI data engine, ensuring we have an understanding of the whole person, the whole voter.
Talk to us about your next campaign. Book time with our experts to get started!
Lead with AI-powered voter data and intelligence to expand margins and win elections
Resonate’s unique, AI-powered intelligence transforms how political campaigns identify, analyze, target, and communicate with voters individually and at scale. Quality, recency of data, insights, and speed are today’s essential campaign currencies.
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Faster, deeper voter insightsTap into fast answers and a deep understanding of any voting audience down to the congressional district level.
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Impactful personalizationLeverage better segmentation to create more impactful and personalized messaging.
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Precise targetingAdapt to real time forces and reach voters — regardless of party — with messages that will get them to the ballot box across CTV, OTT, pre-roll, display, and social.
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White-glove serviceWin in today’s political climate with our deep programmatic media-buying experience and white-glove service.
Voter positions on key topics and issues
Strategize and develop campaigns with an in-depth understanding of voters’ real sentiments on hot topics, such as affordability and the economy, abortion, healthcare, drug costs, gun rights and control, voting rights and election fraud, green and traditional energy, immigration, LGBTQIA+ rights, crime and law enforcement, disinformation, and media.
Voter values and motivations
Power winning campaigns by understanding key motivators, such as top concerns for the next six months, top issue areas, sentiments on the economy and affordability, healthcare, national security, immigration, community and belonging, diversity and acceptance, traditions, environmental conservation, religion and faith, and more.
Voter intent and prior behaviors
Understand voters’ and supporters’ level of engagement in the 2024 election, reasons behind their 2024 votes, voting frequency, which candidates they prefer and why, level of centrism or extremism, and the priorities of single-issue voters, disengaged voters, and low-information voters.
Predictive voter intelligence that drives victory
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Psychographics
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Preferences
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Behaviors
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Intent
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Demographics
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Media consumption
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Unlock insights
- 01Build, model and size highly-customized voting audiences in real-time.
- 02Explore preferences and behaviors across interests related to concerns, beliefs, affiliations, and more.
- 03Analyze past actions and predict future intent to truly understand why people engage with your cause or political party.
- 04Meet people with diverse demographics where they’re at in an omnichannel media environment.
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Fuel engagement
- 01Know more about most-valued voter segments pre-campaign for more personalized messaging opportunities.
- 02Zero in on what your audience genuinely cares about, leveraging data-driven insights for unmatched marketing relevance.
- 03Highlight campaign differentiators with a deeper knowledge of people’s past likes and dislikes from your past efforts.
- 04Align with diverse groups across all channels with data-informed content throughout the entire lifecycle.
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Optimize performance
- 01Take action fast and target personalized audiences to achieve winning results.
- 02Champion the social, financial, and geopolitical causes that matter to people, bolstering their support and action.
- 03Present compelling information that draws interest and encourages engagement.
- 04Simplify alignment with your candidate, ensuring easy engagement across all channels.
Proven results: Unmatched predictive political intelligence and technology
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40%
Favorability lift for issue ad concepts with legislative influencers
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30%
Increase in candidate-friendly activity amongst target audiences
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31%
More likely to win when targeting with Resonate data