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Your audience is worth more than you're selling it for

Publishers know who showed up. Advertisers pay for why they engage, what they trust, and what they’ll do next. Resonate delivers that, so you win more deals and grow revenue.

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For Publishers Hero

Know your audience better than anyone in the room

The brands, values, and motivations behind your audience are worth more than your current data shows. Resonate gives you the predictive consumer intelligence to prove it and profit from it.

  • Win every pitch with proof
    Bring predictive audience data, including brand affinities, purchase intent, and consumer values, into every advertiser conversation. Know more about their audience than they do before the meeting starts.
  • Go deeper than your first-party data
    Your in-house data reflects what happened on your properties. Resonate predicts what comes next, surfacing the motivations, brand preferences, and intent signals your data alone can't reach.
  • Grow ad revenue and inventory yield
    Build audiences that give advertisers the targeting precision they need to spend more and perform better. Predictive data turns one-time buys into long-term partnerships.
  • Close bigger content and data partnerships
    Give media buyers, content partners, and data ecosystem partners a forward-looking view of your audience, not just who they are today, but what they value and what they're likely to do next.

Predict who's visiting your properties before they identify themselves

Ingest your website, campaign, or first-party data and get a real-time predictive view of the people engaging with your content, including their motivations, brand preferences, and anticipated next actions. Resonate predicts consumer attributes even for unknown visitors, giving you intelligence your analytics tools can't.

Find your high value audiences now

Enrich your first-party data with predictive depth

Append 12,000+ consumer attributes to your existing database, from psychographics and brand affinities to purchase intent and future behavior predictions, and use them across your CRM, CDP, data warehouse, BI tools, and partner platforms.

Power your data with prediction

Give your teams answers they can act on

Your insights, ad sales, and data teams shouldn't wait days for audience intelligence. Resonate delivers fast, continuously refreshed consumer understanding — so your team builds better media kits, stronger sales collateral, more accurate inventory forecasts, and sharper content strategies.

Quickly launch ad campaigns that perform

Resonate helps publishers turn audience intelligence into revenue

  • Media Engagement Optimization
  • Website Visitor Insights
  • First-Party Data Enrichment
  • Premium Audience Packages
  • Agentic Campaign Execution
  • White-Glove Service
  • Win more advertiser deals
    • 01Bring brand affinities, purchase intent, and values into every pitch
    • 02Know more about an advertiser's audience than they do
    • 03Build media kits and sales collateral grounded in predictive data
    • 04Show buyers what your audience will do next, not just who showed up
  • Grow ad revenue and yield
    • 01Package audiences advertisers will pay more to reach
    • 02Reach individuals, not households or devices
    • 03Forecast inventory with more accuracy
    • 04Turn one-time buys into renewals with campaigns that perform
  • Build new data revenue
    • 01Enrich your first-party data with 12,000+ predictive attributes
    • 02Understand unknown visitors, not just logged-in users
    • 03Put enriched data to work across your CRM, CDP, warehouse, and partner platforms
    • 04Give content and data partners a forward-looking view of your audience

Real results for publishers and their advertisers:

  • 80%
    Advertiser renewal rate
  • 30%
    Increase in digital revenue YoY
  • 20-40%
    Increase in RPM

When only one team owns the data, the value is capped. When you have sales, marketing, branding, and product all pulling from the same data foundation, the compounding effects are significant and everybody's on the same page.

Rachel Peterson, Director of Ad Operations, WeatherBug

Ready to predict what your audience does next?

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