Mega-media mergers, sports on streaming, the measurement faceoff and buzzy, new ad-supported subscriptions. The digital entertainment world has been a flurry of ever-innovating change as more platforms enter the competitive streaming market—perhaps even brands themselves. On Nov. 10, Ad Age will host a state of the streaming industry, featuring conversations with media goliaths, niche streaming […]
The collective economic mood is dreary. With inflation, war, supply chain disruptions, and the likelihood of recession looming over us, many retailers and consumers alike are overwhelmed with uncertainty. But if there's time to worry, there's time to plan for success—even in an economic downturn. As budgets tighten, the great marketers will separate themselves […]
Innovation is in the DNA of political campaigns. And the stakes couldn’t be higher for political organizations right now. At Campaigns & Elections’ CampaignTech Innovation Summit, the visionaries shaping the most innovative and effective digital campaigns in the world will converge for a day of unparalleled workshops, roundtables, keynotes, fireside chats, panel discussions and networking. […]