The Migration of Luxury Shopping
Building reputation and loyalty between luxury brands and affluent customers has historically meant in-person service. But today’s high income consumers of luxury items have migrated their shopping from in-store to […]
Motivated to Shop – Or Not
By Beth Schultz, Editor in Chief, All Analytics I won’t be among the Black Friday throngs, as I can’t think of any markdown that would make participating in the frenzy […]
Resonate Reveals That Accomplishment, Pride and Self Image are Top Motivators for Cyber Monday Shoppers
With Only 26 Shopping Days Between Thanksgiving and Christmas, brands must maximize online ad campaigns, increase retail revenue and promote consumer engagement. Reston, VA, Nov. 22, 2013 — (Business Wire) […]
Listen Up Brands! Here’s The “Y” in Cyber Monday Purchases
With Thanksgiving the latest it’s been in over 10 years, this holiday shopping season is much shorter than its predecessors — a good six days to be exact. The hustle […]
Resonate Launches “Analytics For Agencies” To Help Them Better Serve Clients By Uncovering Consumer Motivations
Strategy and analytics teams can now analyze the reasons why people take action to improve targeting and performance of online advertising November 06, 2013 08:00 AM Eastern Standard Time RESTON, […]