Resonate Interviewed on Digital Politics Podcast: Digital Campaign Trends to Watch in 2018
This week, Resonate’s Gary Sherwood (VP Client Solutions, Politics & Advocacy) was interviewed on the Digital Politics Podcast. In his conversation with E-Voter Institute’s Karen Jagoda, Sherwood stressed the significant […]
C&E Interviews Resonate: Digital Ad Targeting Ahead of the 2018 Midterms
Following a Campaigns & Elections panel focusing on digital advertising ahead of the 2018 elections, Resonate’s Gary Sherwood sat down for a one-on-one interview with Campaigns & Elections to dive […]
Optimizing Political & Advocacy Email: driving donations, conversions, and ballot decisions
As the ground hardens and leaves turn, the lights in the campaign war room have flickered on. With just over a year from the 2018 midterm elections, strategists are re-visiting […]
Profits and Politics: A Data-driven Analysis of Brands Going Political
A recent survey found 57% of consumers buy or boycott products based on a brand’s stance on political or social issues. As companies increasingly enter the political arena through contributions, endorsements and […]
Resonate Interviewed by Campaigns & Elections on Data, Analytics and the Future of Political Campaigning
Resonate’s Gary Sherwood appeared on Campaigns & Elections’ Campaign Insider series to discuss the lessons learned from the 2016 elections and the need for campaigns to incorporate real-time dynamic behavioral data […]
A Resonate Analysis of the Election’s Most Impactful Scandal
History will show the final two months of the 2016 presidential election changed the course of American politics. An election that lived its final summer promising an inevitable result was […]
Battle in the Bellwether – Resonate Breaks Down the GA-06 Special Election
To say the gloves are off in Georgia’s 6th Congressional District is an understatement. This thing was bareknuckle from the start. The question is, how did this big of a […]
Resonate Speaking at the Pollie Awards & Conference
Gary Sherwood to speak on the Rise of Data in the Campaign Business on March 15th, 2017 Resonate, a leading proprietary voter research, analytics, and digital media activation company, will […]
What Big Data Says About the Inaugural Crowd
I live about a half mile from the White House, and obviously I’ve noticed throngs of visitors in town for the Presidential Inauguration. Because I’m a data scientist working at […]
Using Data to Win Foreign Policy Campaigns
Whether businesses, industry organizations, or foreign policy groups approve of the hard line national security agenda promised by President-elect Trump or the personnel he has hired to immediately deviate from […]