This author has yet to write their bio.Meanwhile lets just say that we are proud Melissa Burke contributed a whooping 53 entries.
Resonate ranked one of the highest-scoring businesses, with standout employee engagement RESTON, VA June 1, 2017 – Resonate, the leading provider of real-time consumer intelligence solutions, has been named one […]
On Wednesday, June 21, 2017 from 3:00 – 4:00PM ET ANA (Association of National Advertisers) will be hosting an exciting complimentary webinar featuring Jason Schneider, CRO at Resonate along with […]
As Resonate continues to evolve its multi-model research strategy and methodology that fuses the largest pool of proprietary long-form survey data with real-time consumer behavior data and predictive modeling at […]
Last week’s SPARK 2017 conference hosted by TrackMaven focused on the future of marketing and how marketers can use data-driven strategies to create successful campaigns. At Resonate, we’re passionate about using […]
Here’s a scenario to consider: let’s say that you’re a trendy apparel company whose target audience is young women between the ages of 18-34. As we discussed previously, tagging your website […]
Leading Data Insights and Cross-Device-Powered Services Bridge Mobile Insights with Connectivity to Drive Real-Time Consumer Intelligence. NEW YORK, May 17, 2017 /PRNewswire/ — Tapad, the leader in cross-device marketing technology, has […]
We took a look at credit card holders of the four major networks to identify the differences in their preferences and consumer behaviors. While American Express, Discover, Mastercard and Visa […]
Most brands feel they have a solid understanding of their customers and prospects. While the odds are that you probably know a lot, you could be missing the complete picture […]
Summer is right around the corner and the holidays aren’t far behind. As consumers plan for upcoming travel, we took a look at where they are planning to go throughout […]
As online shopping becomes increasingly popular and convenient with the growth of mobile retail apps, retailers are struggling to maintain foot traffic in their brick and mortar stores and drive […]
The latest Wall Street estimates just gave retailers a giant headache. Retailers’ combined same-store sales are now expected to only rise 0.3% in the fiscal first quarter, lower than what […]
When running a digital advertising campaign, you assume that the reported results by vendors are accurate and that you’re going to get a desirable outcome for your investment. Why would […]
Millennials continue to be the hottest group for marketers and agencies to go after. But unless you understand what they value – as individuals – your message might not be […]
We know that effective digital advertising in the post-digital era requires a targeted approach to specific segments that serves the right message at the right time. The messages must be […]
Regardless of the business you are in, it is critical to know what Millennials value – as individuals – versus targeting them as one broad group based on their generational […]
It’s a big world out there and Millennials are eager to see it all. Wanderlust is strong with this generation as travel is an important personal motivation and they are […]
We all know that Millennials love to shop and they are estimated to spend $200 billion this year, alone. But you’d be surprised by some of their Retail habits when […]
We know the purchasing power of Millennials right? But, can you identify the differences between what a 34 year old male versus a 23 year old values in the products they […]
Come visit Resonate at Kiosk 620-B at next week’s Adobe Summit: The Digital Marketing Conference from March 19-23 in Las Vegas, Nevada. Resonate will be featuring its Real-Time Consumer Intelligence Platform […]
You’ve heard it all before: Millennials consume all media on their mobile devices, they’re too self-involved to watch the news and they don’t read anything that’s printed anymore so forget […]
In a significant, but quiet announcement published on Google’s Inside AdWords blog, Google released plans to limit the use of cookies and pixels on YouTube and remove the option for […]
Recognized for employee culture and innovation RESTON, VA, February 7, 2017 – Resonate, a leading provider of real time consumer intelligence and activation SaaS solutions, has been named as one […]
As one of the biggest events for advertisers and football fans approaches, we wanted to dig deeper and use our in-depth attitudinal consumer data to find out who these fans […]
Joined by Shinola, Resonate presents its marketing maturity model and path to Enlightened Marketing on February 15, 2017. RESTON, VA January 24, 2017 – Resonate, a leading provider of consumer […]
Marketers can now engage consumers with the most relevant messaging during critical life transition periods RESTON, VA January 10, 2016 – Resonate, a leading provider of consumer intelligence-to-activation software, today announced […]
Client saw 80% rise in website visits & 40% increase in conversions from high income segment over short timeframe RESTON, VA January 4, 2017 – Resonate, a leading provider of […]
RESTON, VA November 16, 2016 – Resonate, a leading provider of consumer intelligence-to-activation software, today announced its integration with Adobe Audience Manager, an industry-leading data management platform (DMP) within Adobe […]
RESTON, VA, November 1, 2016 – Resonate, a leading provider of consumer intelligence-to-activation software, has been chosen by Trending 40 one as of DC’s Fastest Growing Companies for 2016. Resonate […]
Reston, VA – October 19, 2016 – Resonate, a leading provider of consumer intelligence-to-activation software, today announced its latest social media offering with the integration with YouTube video. For the […]
October 12, 2016 RESTON, VA – Resonate, a leading provider of consumer intelligence-to-activation software, announced today the release of RealSegments, an advanced feature of its HI-RES Consumer Intelligence Platform, that […]