What Does Gen Z Want for Christmas? 4 Trends to Expect in the 2024 Holiday Season

Featured in Retail TouchPoints: Extended Back-to-School Season Spotlights Need for Tactical Markdowns

Featured in Admonsters: Resonate 2024 Fall Consumer Report: 85% of Americans Doubt Economic Recovery, Trust YouTube Over Traditional News

Trendcast Episode: Feeling the Squeeze: How Economic Anxiety is Reshaping Consumer Behavior

The Times is Out, YouTube is In: Gen Z Shifts Towards an Unexpected Source for News

Featured in Street Fight: Brand Loyalty is Being Hit Hard by Inflation, According to New Resonate Report

Reach the Top of Class with These Smart Back-to-School Marketing Strategies

What’s Gen Z Drinking This Summer? (Hint: It’s Not Alcohol)

Featured in Business Insider:Netflix wants to be Disney when it grows up

Featured in Medical Economics: Beyond demographics: Understanding the values that drive women’s health care choices

Featured in TotalRetail: Cracking the Gen Z Code: How to Transform Trendsetters Into Brand Advocates

How to Achieve a Gold Medal in Summer Olympics 2024 Marketing

Amazon Prime Day Data: How to Target Savvy Shoppers This Year

Podcast: Store Brands Spotlight –
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How marketers are rolling out cookieless strategies in 2024

Mom Might Know Best, But You Can Still Master Your Mother’s Day Marketing Campaign

Spring Cleaning: It’s Time to Renew Your Advertising Strategies

The Dynamic Pricing Debacle: Decoding the Rise of Value-Conscious Consumers

Featured in Adweek: When It Comes to Women’s Health and Wellness, It’s Time to Get Personal

March Madness: Target & Reach Fans Ready to Score with Resonate Segments

What’s Hot, What’s Not: Decoding Consumer Media Habits in 2024

The Future of Third-Party Cookies: What Advertisers Need to Know

A Primer on the Personal Values Driving Buying Decisions Across Generations

Transform Your Super Bowl Ad Strategy with AI

5 Missteps to Avoid in Values-Based Marketing

Forrester’s 2024 B2C Marketing Predictions & How Marketers Are Adapting to The Rise of Practicality

The Art of Storytelling: Decoding Chevy’s Holiday Ads

5 Things to Know About Black Friday 2023 Shoppers

Who’s Tuning In to Thursday Night Football This Thanksgiving?

Will Chevy’s New Tagline “Together Let’s Drive” Open New Roads?