[Infographic] Gen X Homeowners More Likely to Pick Up a Hammer Now Than Pre-Pandemic
Gen X homeowners are getting bored of staring at their own four walls — and they’re doing something about it. This group is perusing Home Depot and Lowe’s in their […]
[Video] How Do You Persuade the 17% of Unvaccinated Americans Who Could be Swayed?
Brands, agencies, advocacy campaigns. Everyone is throwing their hat in the ring to persuade all Americans to get vaccinated and help get the country on track towards a normal…2022? Watch […]
[Infographic] Maximize Your Ad Dollars by Targeting the Jolly Jet Setters
As the busy holiday travel season gears up, you need to make sure you’re targeting your ad spend on consumers who are eager to visit friends and family, near and […]
Resonate Featured in Luxury Daily: More Retailers Should Cater to Millennial Moms This Holiday Season
Luxury Daily featured Resonate’s latest research on consumer data ahead of the holiday season. Speaking specifically to the luxury shopper, Ericka McCoy, chief marketing officer at Resonate, says “Luxury brands, […]
[Infographic] Maximize Your Ad Spend This Holiday Season by Targeting Door Busting, Designer Dreaming Mall Moms
It may be 90 degrees outside, but holiday retail plans are already gearing up. As we approach another socially distanced holiday season, do you know if you’re connecting with the […]
Exclusive Insights and Targeting for Infrastructure and Budget Campaigns
Some big policy updates slipped under the radar last week during a busy news cycle. In case you missed it, moderate House Democrats forced a deal with party leadership to […]
Resonate Featured in Luxury Daily: More Consumers Expect Normal…in 2022
Resonate CMO Ericka Podesta McCoy spoke with Luxury Daily about the realities of consumer sentiment as head into Fall 2021. Since June, there has been a 44% increase in the […]
3 Tips to Retain the Non-Binge Watcher
Surprise! Not everyone is watching White Lotus all the way through in one sitting. “What?!”, you say. Yes, it’s true. Some people have never joined the ranks of the self-described binge […]
Who’s Using Buy Now, Pay Later Options? 5 Quick Insights for Retailers
Buy now, pay later options, like Affirm, Klarna, and Afterpay, are winning the wallets of younger consumers, not yet making the money they need for high-dollar purchases, but not willing […]
4 Ways Advertisers Can Use Values-Driven Data to Connect With Binge Watchers
How can advertisers connect with binge watchers when they’re not in control of the remote? As, “Are you still watching?” flashes across the screen, you need to catch binge watchers’ […]