5 Facts About the Media Habits of International Sporting Event Fans
We’ve talked a lot about sports fans here on the Resonate blog. Whether we’re looking at fans of the Big Game, MLB fans, or those glued to all 18 holes […]
The Colorado Privacy Act: Another Sign of What’s to Come for Marketers
The Colorado Privacy Act is passed and it won’t be the last. Here’s how marketers can prepare for a privacy-first future. Joining California’s Consumer Privacy Act and Virginia’s Consumer Data […]
4 Insights for Marketers to Connect With Environmentally Conscious Consumers
Most people say they care about the environment, but who are the environmentally conscious consumers who actually make purchasing decisions based on a company’s policies towards corporate responsibility? And how […]
SmartCommerce and Resonate Partner to Drive Unprecedented CPG eCommerce Performance and Insights
Via this strategic partnership, SmartCommerce clients can now unlock deep insights on their eCommerce audience and performance through Resonate’s leading consumer intelligence. ATLANTA & RESTON, Va.–(BUSINESS WIRE)–SmartCommerce and Resonate today announced a strategic […]
3 Critical Voter Segments in the California Gubernatorial Recall Election
The last time there was a California Gubernatorial recall election, a Republican bodybuilder from Austria became governor. Is incumbent Gavin Newsom’s September recall election different from the 2003 recall that […]
Featured in AdvertisingWeek: Movers and Improvers: How Brands Can Prepare for America’s “Great Reshuffling”
Have you thought about moving during the pandemic? Have your home office walls felt like they are closing in on you? Are you in search of more space? Different space? […]
3 Key Insights to Connect With Loyal Larry the Points Savvy Millennial Traveler
Points savvy millennial travelers are top of mind for travel and hospitality marketers as the world reopens and eager adventurers hit the road and take to the friendly skies. So […]
How to Connect with American Home Movers and Improvers
Deep, real-time data on American home movers and improvers As the country continues to reopen, the American population is mobilizing. In fact, Zillow has dubbed this period the “Great Reshuffling.” […]
How to Make Failing Vaccine Persuasion Campaigns Work
In President Biden’s first address to Congress, he painted a rosy picture of July 4th, depicting a nation where 70% of the population is fully vaccinated. Sadly, the fireworks only […]
Case Study: How to Increase Publisher Advertising Value
How publisher Las Vegas Review-Journal increases advertising value with hyper-targeted audience personas built from deep, real-time data The Las Vegas Review-Journal uses Resonate’s deep, real-time data on U.S. consumers to […]