Blog

Resonate Participates in the 2017 Adobe Summit in Las Vegas, March 19-23
March 15, 2017

Come visit Resonate at Kiosk 620-B at next week’s Adobe Summit: The Digital Marketing Conference from March 19-23 in Las Vegas,…

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Infographic: Surprising Millennial Media Consumption Habits
March 14, 2017

You’ve heard it all before: Millennials consume all media on their mobile devices, they’re too self-involved to watch the news and…

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Resonate Speaking at the Pollie Awards & Conference
March 10, 2017

Gary Sherwood to speak on the Rise of Data in the Campaign Business on March 15th, 2017 Resonate, a leading proprietary…

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It’s Time to Look Beyond Demographics When Targeting Millennials
March 3, 2017

Marketers who have based their messaging strategies on demographic data alone are wasting millions of dollars trying to reach Millennials like…

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YouTube Changes: The Details and What It Means to Agencies and Advertisers
February 22, 2017

In a significant, but quiet announcement published on Google’s Inside AdWords blog, Google released plans to limit the use of cookies…

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Did Fiat Chrysler’s Super Bowl Campaign Connect with Its Target Audience?
February 16, 2017

The Super Bowl provides a unique opportunity for brands to get their message out to a mass audience. Between three Super…

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Values Targeting is the New Right Swipe
February 14, 2017

If you wouldn’t go on a date with every male or female in the world, why would you target your ads…

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Resonate Named Best Place to Work in Virginia for Fifth Consecutive Year
February 7, 2017

Recognized for employee culture and innovation RESTON, VA, February 7, 2017 – Resonate, a leading provider of real time consumer intelligence…

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What Makes Patriots and Falcons Fans Unique? Looking beyond the MVP Quarterbacks
February 2, 2017

As one of the biggest events for advertisers and football fans approaches, we wanted to dig deeper and use our in-depth…

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Alternative Facts: What the Data Says
January 24, 2017

Around 4:30 in the afternoon on Saturday, the Trump White House officially introduced the world to “alternative facts” by claiming that…

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