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Millennials continue to be the hottest group for marketers and agencies to go after. But unless you understand what they value…

We know that effective digital advertising in the post-digital era requires a targeted approach to specific segments that serves the right…

Regardless of the business you are in, it is critical to know what Millennials value – as individuals – versus targeting…

It’s a big world out there and Millennials are eager to see it all. Wanderlust is strong with this generation as…

A new Kellogg study released by Nielsen, being presented on Tuesday the 28th at the Advertising Research Foundation annual conference, sheds…

We all know that Millennials love to shop and they are estimated to spend $200 billion this year, alone. But you’d…

We know the purchasing power of Millennials right? But, can you identify the differences between what a 34 year old male versus…

Come visit Resonate at Kiosk 620-B at next week’s Adobe Summit: The Digital Marketing Conference from March 19-23 in Las Vegas,…

You’ve heard it all before: Millennials consume all media on their mobile devices, they’re too self-involved to watch the news and…

Gary Sherwood to speak on the Rise of Data in the Campaign Business on March 15th, 2017 Resonate, a leading proprietary…