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Posts in “Consumer Insights”

February 10, 2021

How Big Game Viewers Differ Across Streaming Services and Devices

February 9, 2021

Consumer Values are the Big Winners with the Big Game’s Ads

February 3, 2021

Robinhood Retail Investors: A Deep Dive into the Wall Street Disruptors

February 3, 2021

The Personal Values of Future Pet Parents in the Pet Adoption Boom

February 2, 2021

Big Game, Bigger Ad Spend: 3 Audience Insights for Advertisers

February 1, 2021

Who Are the Baby Boomer Online Shoppers Driving Up E-Commerce?

January 25, 2021

Specificity Drives Authenticity: Highlights from Alma’s Multicultural Webinar

January 21, 2021

Using Fresh Data to Navigate Rising Demand for Corporate Civic Responsibility

January 15, 2021

[Infographic] How Granular Hispanic Segmentation Won this Agency’s Pitch

January 13, 2021

How Americans’ Values Have Changed Amid Incendiary Politics

January 8, 2021

How Lululemon Must Reflect on Their Marketing Strategy for Mirror

December 23, 2020

The 12 Insights of Christmas Streaming

December 17, 2020

Learn How Real-Time Voter Intelligence Won the Persuadables in NE-2

December 10, 2020

Featured in AW360: How the Latest Consumer Attitudes Will Shape the Season for Retail and Travel Brands

December 9, 2020

Why Etsy’s Holiday Ads are a Win with Consumers

December 8, 2020

Featured in Total Retail: Real-Time Data Will Make or Break Brick-and-Mortar Businesses

November 18, 2020

Think You’ll Sink When Cookies Disappear? Your Guide to Navigating the Post-Cookie Sea

November 13, 2020

How “Hey, Let’s Try to Predict the Election” Turned Into Pollster-Beating Results

November 13, 2020

Fore! Looking at ESPN v. CBS Masters Viewers in 2020

November 9, 2020

Jingle Shelves: How Can CPG Holiday Brands Connect with Consumers this Holiday Season?

November 5, 2020

Facebook in the Face of Section 230: Where Consumers Stand

November 4, 2020

What I Learned From Talking to Casual Dining Leaders

October 19, 2020

Just Released: Target Undecided Voters During These Critical Final Weeks

October 7, 2020

Male versus Female Grocery Shoppers: What Do They Value?

September 28, 2020

Consumers are Showing Signs of Cautious Optimism

September 28, 2020

Socially Distant Santa? Here’s Your Holiday Shopping 2020 Preview

September 24, 2020

Accelerate Ad Revenue with Actionable AI-Driven Audience Insights

September 17, 2020

Marketing to Auto Policyholders in a New Normal

September 14, 2020

5 Questions to Ask Yourself Before Your Next Segmentation Project

September 10, 2020

Tracking the Pulse of Today’s Consumer Across Verticals