![[INFOGRAPHIC]: Actionable Consumer Insights on Today’s Blog-Obsessed Shopper](https://www.resonate.com/wp-content/uploads/2019/12/Blog-Obsessed-Shopper_Blog.png)
[INFOGRAPHIC]: Actionable Consumer Insights on Today’s Blog-Obsessed Shopper
Consumers today are faced with choice overload, and new factors are impacting the buying decisions and shopping behaviors of the modern shopper. Everything from a company’s charity donations to their online reviews influences a consumer’s decision about who they’ll do business with. How can you leverage these factors to gain a competitive edge? Harnessing powerful […]
[VIDEO] Social Tribes and Insight Vibes: How one Agency Drove Multicultural Audience Growth
Multicultural marketing leader Dieste implemented a human-centered approach to developing more nuanced, dynamic personas. So, how did they do it? By leveraging Resonate’s AI-driven consumer insights platform to gain a deeper understanding of target markets. By using Resonate’s proprietary consumer intelligence, Dieste was able to drive strategically targeted content and double audiences for leading brands. […]
1905 Survey Wave — Non-Apparel Retail and Home & Family
Exciting news! Resonate’s latest survey wave, 1905, has been released into the platform. We surveyed nearly 17,000 consumers about non-apparel retail, home & family. There are now 218 new attributes in our taxonomy. Part of this survey data is dedicated to non-apparel retail such as home, electronics and furniture retailers and the channel through which […]
[Infographic]: Get to Know the Frequent Donor and Voter
You can’t blame Columbus for thinking the earth was flat when he had such limited technology. Today, many people in politics still think the voter landscape is flat and can be mapped with only a voter file, but this couldn’t be further from the truth. Resonate used AI-powered data science to discover eight hidden dimensions […]
Democratic Debate #5: Who Came Out On Top?
Resonate’s AI-driven voter insights combined with best-in-class survey research and monitoring both online and offline behaviors reveals a dynamic, nuanced picture of the American electorate. Resonate’s insights go beyond an analysis of the static voter file combined with third-party data. Unlike traditional polling, the Resonate platform not only measures what people say, it measures what […]
[Infographic]: How to Connect With Today’s Personal Values Shopper
Consumers today are faced with choice overload, and new factors are impacting the buying decisions and shopping behaviors of the modern shopper every day. Everything from a company’s charity donations to their online reviews influences a consumer’s decision about who they’ll do business with. How can your business leverage these factors to gain a competitive […]
[Infographic]: How to Capture Today’s Activist Shopper
How to Capture Today’s Activist Shopper Consumers today are faced with choice overload, and new factors are impacting the buying decisions and shopping behaviors of the modern shopper. Everything from a company’s charity donations to their online reviews influences a consumer’s decision about who they’ll do business with. How can you leverage these factors to […]
[Infographic]: Get to Know the Green Tax Supporters
You can’t blame Columbus for thinking the earth was flat when he had such limited technology. Today, many people in politics still think the voter landscape is flat, but it couldn’t be further from the truth. Resonate used AI-powered data science to discover eight hidden dimensions of voters who are highly clustered together based on […]
Democratic Debate #4: The Results Are In…
Resonate’s AI-driven voter insights drawn from best-in-class survey research and analyzing both online and offline behaviors, reveals a dynamic, nuanced picture of the American electorate. Resonate’s insights go beyond an analysis of the static voter file or other third-party data. Unlike traditional polling, the Resonate insights factor in not only what people say, but what […]
[Video] How to Navigate Through Voter Pitfalls in the Race for 2020
How AI-driven Insights Help Navigate the Erosion of the Left/Right Divide Reducing Republicans and Democrats into simplistic binary categories is doing the electorate, and your campaign, an injustice. Using AI-driven insights to reveal the issues voters actually care about gives campaigns the ability to message critical segments of voters persuadable on the issue level, regardless […]
